PRANA

A website that makes your expertise obvious.

Prospects research you before they ever reply to an email. We build sites that frame your positioning clearly, back it with real work, and make booking a call the natural next step.

Consultants are judged on their site before the first call.

Most independent consultants and boutique advisory firms win work through referrals and reputation — then lose the follow-up because their website undersells what they actually do. A generic template or a stale one-pager makes a specialist look interchangeable with anyone else on page one of Google.

We build sites that state your positioning in one clear sentence, back it with case studies framed honestly, and remove every bit of friction between "interesting" and "booked a call."

What holds most consultant sites back.

  • A generic "services" list instead of a clear point of view on the problem you solve
  • No proof of past work, or results claimed vaguely without context
  • No obvious way to book a discovery call — just a contact form nobody trusts
  • A site that looks the same as every other consultant's, undermining the premium you charge

What we build for consultants and advisors.

  • A homepage that leads with your specific positioning, not generic "solutions"
  • Case study pages that frame outcomes honestly, with context on scope and approach
  • A booking flow that sends qualified prospects straight to a discovery call
  • An about/credentials section that establishes real authority
  • Lead capture forms that route straight to your inbox or CRM
  • Fast, clean, mobile-first design that reads as premium

Recommended integrations.

  • Calendar booking for discovery calls (Calendly, Cal.com, or similar)
  • CRM connection so new enquiries land where you track pipeline
  • Email automation for follow-up sequences after a call is booked
  • E-signature integration if you send proposals or engagement letters from the site

How we work with consultants.

01

Position

We map what makes your approach specific and worth paying for.

02

Build

We build a site that proves it, with real case studies and a clear CTA.

03

Convert

We wire up booking and follow-up so enquiries become calls.

Who this is for.

  • Independent consultants building a personal brand around expertise
  • Boutique advisory firms competing against larger, better-funded competitors
  • Consultants who currently rely entirely on referrals and want an inbound channel
  • Anyone whose current site undersells the actual quality of their work

Consultant website questions.

Can I show client results without breaking confidentiality?

Yes — we frame case studies around the problem, approach, and outcome without naming clients who require confidentiality, or use anonymized/aggregate framing where needed. We never fabricate figures.

Will this replace my referral network?

No, and it shouldn't try to. The goal is a second channel: a site that converts the people googling you after a referral, and stands on its own for cold inbound search.

Do I need a blog to rank for anything?

Not necessarily. A well-structured site with a clear positioning page and a couple of strong case studies often ranks better than a thin blog nobody reads. We'll tell you honestly if content will help.

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Let's build a site that matches the level you work at.

Tell us about your practice and who you want it to attract. We'll show you what a stronger site looks like.